Amusement Parks Essay Example for Free

Amusement Parks Essay * A rushing Feeling of anticipation and excitement takes over you as you’re taking the journey through the maze called the parking lot. * Arrive at destination and a million things trickle in your head similar to look how big this place is or which rides should I attend to first and many more. * Theme parks are a sense of liveliness. * Everywhere you look; crowds of people are in high-spirits and have a bundle of energy. * Children and teens of all ages dash over to rides to get in the front row. * There is laughter, people talking, people happy or down. * Kids tugging on their parents clothes to beg for things they want. â€Å"Mommy can I go on this ride?† * The main attractions are mainly the roller coasters and rides. This includes rides that twist, turn, flip, sling, go fast, go slow, and sometimes get you soaked in water. * Amusement Parks are so massive that people can get lost. * They provide maps that have pictures and the title of the certain events or places of the park this way people know where they want to go first and how to get out. * Some theme parks not only have rides but tamed and trained animals that can do tricks to entertain the audience and then there are animals that are behind glass windows casually walking around or doing something with their partners in the area they sleep in.

Maxims and Sayings, Herakleitos Essay Example for Free

Maxims and Sayings, Herakleitos Essay The â€Å"Unity of Opposites† is a very interesting piece. The concept of opposites and the balance that lies within all is the main idea. By placing these values and definitions as one in the same Herakleitos goes a step further. Although he only discusses a limited number of things and their opposites, this theory can go beyond and be forever limitless in the categorizing of opposites. It sheds light to the idea of balance and good and bad, heaven and hell, life and death. All things in this universe have an opposite and that which is living is also death and here within lies the harmony of absolute knowledge. In a way I believe Herekleitos is seeking wisdom by defining mans belief in religion and themselves. As so stated in his final verse â€Å"I inquired of myself†. One excerpt from the maxim stating, â€Å" War is father of all and king of all; and some he made gods and some men, some slaves and some free.†, shows a strong belief in warfare and accurately depicts the Mycenaean culture of the warrior class. This culture took great pride in their belief of war and strength in pillaging. They lived by the idea that to survive one must attack before being attacked. Just as in the saying by Herakleitos, â€Å"The name of the bow is life, but its work is death.†, a belief for warfare and weaponry is shown. By giving life itself to the object of the bow, the Mycenaean culture can be defined as a war mongering culture. This theory is clearly defined as well in the art piece known as â€Å"The Warrior Vase†. By depicting ancient warriors on this vase, the Mycenaean culture shows that even on a home based piece of pottery, one is reminded of the true value of warfare and strength. The men portrayed on this vase also show a high level of weaponry and defense for an ancient culture with minimal contact with Egyptians and well before roman times.

Violence And Aggression In The Health Care Social Work Essay

Violence And Aggression In The Health Care Social Work Essay Introduction Management of a violent or aggressive client plays an important role in health care setting. This is very critical in mental health sector and as well as the prevention of violence and aggression is very essential since the main concern of the modern world has been directed towards preventive measures rather curative and therapeutic actions. Researchers have found out that violence and aggression are common among mentally disordered clients than community controls. It is more common among schizophrenic and drug addictive clients than other mentally disordered clients. Furthermore this article reveals that the number of homicidal events for last few decades remains constant in UK although the technology has been improved. (Davison, 2005) Furthermore some articles reveals that hundred percent of nurses who are working at mental health settings have experienced some kind of violent behavior from clients towards them. The more important thing is these behaviors vary from verbal threat to sexual harassments. And also this article reveals that nurses and health care workers who directly work with such clients are getting assaulted more often than doctors who visit them periodically. (Richter Whittington, 2006) These facts prove the important of developing more effective strategies to manage violent and aggressive clients. Since they are not completely independent and since they seek care it is very essential to plan strategies to cope with and to prevent or minimize such incidences while maintaining clients rights and dignity as health care workers. The other important aspect of this discussion is to minimize or prevent injuries or harm to the coworkers while managing such clients in a dignified and well accepted manner. Before look in to the management and the prevention it will be useful to be familiar with technical terms. What is violence? Violence has been defined as an intentional behavior towards any person or a property to damage, Injure, hurt, abuse or kill with a physical force. (Dictionary, 2012) What is aggression? Aggression is a set of behaviors which can cause physical and psychological injury, damage of harm to oneself, others or properties. (Cherry) What causes aggression and violence? It is critical to figure out the reason or the cause, why violence and aggression occurs in health care setting. Despite clients mental health condition or the physiology of the disease the environment and the way staff approach the client is important. Most of the articles reveals that clients with antisocial behaviors, schizophrenia, drug addictives and clients who are having problems with the insight may become aggressive than other traits. But it is important to notice that apart from above conditions the environment which is discomforting to clients and actions of outsiders may play a role towards clients violence and aggression. This may be common among health care settings the onset of aggression due to certain actions taken by staff members which can justify due to lack of systematic techniques and understanding even though it is unethical. Because with the more often aggression and harassment towards staff make their mind to take aggression and violence as a job related thre at or hazard and make them helpless during a such incident. This will make their mind to be more focus on safety rather clients rights and dignity. Prevention of Aggression Violation Identify your client It is essential and critical to know your client very well before you approach your client. This includes the condition of your client, medical, social history violent history. Knowing you clients medical social history may help you to recognize what makes you client aggressive while violent history will reveal lot of important facts about you behaviors. Simply you should know likes dislikes of your client, what makes them aggressive, how they express when they were above to behave aggressively what would they do when they become aggressive. So you can anticipate get prepared if you know above information about your client. Pay your attention to aggravating factors If you know your client, you can figure out what makes them aggressive. May be certain topics, actions, words or behaviors will make them aggressive. You need to avoid them as much as possible when you approach a client. This will help a healthcare worker to prevent such incidents. Take precautions Once you identify your client properly, you should take necessary precautions. Based on above assessment firstly you need to rule out factors which makes them aggressive. Secondly you should pay your attention and find out a way to identify such incidents before it occurs by your clients expressions, specific behaviors, or gestures. Then you should know what they would do when they are aggressive or violent. Based on that information you should take necessary precautions. You may keep your coworkers informed before you approach your client, keep an emergency communication system ready such as a call bell to use in case. Arrange the environment It is very essential to arrange your clients environment. That should be calm, comforting environment with no clutters threats. The surrounding should not posses any sharp objects, ropes, wires, tubes which can be use to harm self or others. Managing Aggression Violation If your client become violent or aggressive; by using following measures you can try to control the situation. Talk on behalf of your client Always show your client that you agree with him or her and always take you clients side though you strongly disagree with him or her. Because, your client becomes aggressive or violent since they are not fully mentally competent at the moment. Realize that this is not the best moment to discuss prove your client is wrong or his or her actions are unacceptable. Talking on behalf of your client will help you to gain your clients trust faith which will be useful to calm down your client. Send victims or opponents out immediately while you are having someone around to assist you. Because seen his or her opponent would make your client more discomforting. Try to calm down you client Once you gain faith of your client you can control you client up an extent. Dont try to over control your client. Calm down you client by giving them suggestions while listening to him or her. Offer him or her a seat to make your client comfortable. Give your client enough time without rushing. Remove aggravating factors from your clients sight If aggression or violation has being occurred due to a person, send him out, the factor may be a picture, word which has being used or any behavior or can be any minor thing. You must avoid them remove them immediately if it is possible to support him to calm down. Keep supportive measures ready all the time All the time the emergency alert system, urgent medicines such as sedatives, supportive staff should keep ready when you deal with such a client. This will help healthcare workers to minimize the damage if an incident occurs. Go with a crowd When you approach a client who is highly possible to become violent or aggressive it is preferable to go with one or more coworkers. In case if client becomes violent supportive staff can help you to restrain at least until medications has being administered. And it is very important that you should keep your eye on your client and should be at your sight whenever you are at your clients room or area. This will provide your safety. By having your client at your sight all the time, you can see what they are doing for what they are getting ready for. Your client may try to harm you since he is mentally incompetent. If you do not pay your attention to your client; it will make it easier for your client to harm you. IM rout is preferable for emergency medicines Always intramuscular route is preferable to administer medications such as sedatives during an violent or aggressive situation. The reason is you dont need much of coordination to administer IM injections as IV. Even though IV act fast administering as IV medication will be difficult with a non cooperative client unless they are restrained or an IV canula has being inserted. Do not Criticize Once an incident occurred do not label your client since that will lead you client to become more aggressive when people treat them differently as well as that will help to recur the same situation. Treat them similarly as for the others do not show them a difference. Conclusion Aggression and violence is common in health care related to mentally incompetent people such as patient with anti social behaviors, schizophrenia, personality disorders drug addictives. Poor techniques, protocols and systems to deal with them put both clients and health care workers at a risk. Furthermore this will cause breaching clients dignity, rights health status while healthcare workers consider them as a job related risk. Proper education and awareness of healthcare workers would improve healthcare workers coping with such incidents proper management of incidents. Knowing you client being prepared is the best way to minimize aggression violence in healthcare.

The Background Information Of Malaysia Airlines Marketing Essay

The Background Information Of Malaysia Airlines Marketing Essay Malaysian Airlines System Berhad (MAS) is the holding company for Malaysias national airline carrier, one of Asias fastest growing airlines. Through several other subsidiaries, the company manufactures aircraft parts, offers trucking and cargo transportation services, caters food, provides laundry and dry-cleaning services for airlines and other industrial institutions, and oversees a travel agency. Company Chairman Tajudin Ramli owns a significant share in Malaysian Airlines System (MAS), and the Malaysian government retains a strong voice in MAS affairs. In the premium market segment, MAS is under tremendous pressure from full service carriers (FSCs) who are striding ahead with first class products, new and modern aircraft, and fast-expanding routes. On the other hand, in the price driven market segment, MAS is also strongly pushed by low cost carriers (LCCs) with low fares. In a nutshell, MAS must reinvent itself to fend off competition from FSCs and LCCs. MAS aspires to become the Worlds Five Star Value Carrier. MAS believe that they have to reinvent themselves to achieve this vision. C:UsersmicDownloadsmas.jpg 3.0 Situation Analysis 3.1 General Environment Analysis Demographic segment The demographic segment is about the population size, age structure, geographic distribution, ethnic mix and income distribution. Malaysia is a multiracial country and its population comprises of 28.6 million of people. The government aims for increasing the national population to seventy million by the year 2100. There is 63.8 percent of the population lives in urban area while only 36.2 percent of population love in rural area. The passenger load factor (PLF) of an airline, is a measure of how much of an airlines passenger carrying capacity is used. It is passenger-kilometers  flown as a percentage of  available. The PLF of Malaysia is 67.8, 60.7 for Asia, 74.9 for Europe and Middle East, 73.6 for Australia and New Zealand, 72.6 for Africa and South America, 60.6 for Orient and North America. Besides, Malaysia is recently introduce a new policy which with the purpose of making the Malaysia to become the high income nation. This significant policy had show the increase of Malaysian income in the future time. Sociocultural Segment The labor force in Malaysia has been increased from year 2003 to year 2010. It reached a capacity of 11.38 million of people in the year 2010. http://www.indexmundi.com/malaysia/labor_force.html. It is found that the youths who are in between of the age of 15 to 34 basically make up the largest labour force in Malaysia. They are makeup of 42.5% of the total population, roughly 9.75 million of people. http://www.mtuc.org.my/young_workers.htm. It is also found that the women in the workforce have increased. This is due to the reason that a lot of countries have endorsed legislation such as Equal Opportunity for Women in the Workplace Act to protect the women in the workforce. Besides, there are many reasons to explain why the women have increased in the workforce. For example, women are more educated and more skilled. http://www.strategic-human-resource.com/women-in-the-workplace.html. There are various type of airline careers offer in the airline industry, such as pilot, captain, copilot, second officer or flight engineer, flight attendant, flight dispatcher, and meteorologist. Airline industry employs those people with highly diversified skills regardless of the sex. It is proved that the flight attendants like the stewardess or steward symbolize the major job sector in the airline industry. For instance, there are nearly 80000 flight attendants in United States airline industry. http://www.targetwoman.com/articles/airline-careers.html However, it is found that the age discrimination cases have been happened in the United States airlines. According to the pilots required retirement policy such as Age 60 Rule, pilots are forced to retire at age 60. This is because the airline industry believed that the pilots are not able to perform the job well at the age of 60. They believed that the pilots are place the airline company and the passengers in danger if they are permit to fly. http://www.targetwoman.com/articles/airline-careers.html Global Segment Airlines have participated in globalization and consolidation. They link their network through the establishment of alliances and partnerships to expand the access to their customers. For example, the world aviation market is shared between the global alliances such as KLM or North West, Atlantic Excellence alliance, STAR, and British Airways or American Airlines alliance. http://adg.stanford.edu/aa241/intro/airlineindustry.html The airlines industry has targeted some relevant new long term global market in order to expand their services such as Asia Pacific and China, South Asia, Northeast Asia, Southeast Asia, and Oceania (Australasia). It is believed that most of the airlines keep the new global market in Asia Pacific and China. This is due to reason that China has grown promptly and the urbanization of China had caused it became the dynamic aviation markets. The urban population has been increased from 302 million in year 1990 to 622 million in years 2009. It is expected the population will come up to one billion by year 2025. Besides, the domestic passenger traffic is projected to grow on an average rate of 7.9% in China. Boeing, as the Chinas leading provider of passenger airplanes, predicts that about 71% of the demand in China is the single-aisle airplanes with the full deliveries of 3090. http://www.globalintelligence.com/insights-analysis/asia-news-update/asia-news-update-november-19-2010/malaysia- malaysian-airline-eyes-indian-chinese-mar/ http://www.boeing.com/commercial/cmo/china.html Physical Environment Segment The great majority of the airlines have developed their own comprehensive programmed to reduce the environmental footprint and produce a more environmentally product. Based on the research, the members of alliance in the airline industry have enhance the fuel efficiency of the aircraft and create not as much of greenhouse gases like the old aircraft and are quieter. Basically, there are some international industry bodies like IATA (the International Air Transport Association), Association of European Airlines, the Association of Asia Pacific Airlines, the USAs Air Transport and others are fully support the environmental activities. Based on the global perspective, there is fewer than 2 percent of the worlds total carbon dioxide which produce by the airline industry being released. The passenger aircraft nowadays are more environmentally friendly as it is 70 percent more fuel efficient than 40 years ago. For example, Airbus A380 and Boeing 787 Dreamliner are more fuel efficient aircraft. In addition, the noise footprint which produces by the aircraft is naturally 50% more quiet than those aircraft in ten years ago. According to IATA, airlines are planning to improve the fuel efficiency of the aircraft and carbon dioxide emissions in another 25 percent more. It is also plan that in the coming year 2025, the fuel efficiency of the aircraft will be improved in another 30 percent. http://es.oneworld.com/enes/ow/news-and-information/fact-sheets/fact-sheet?objectID=35tempURLParam= http://www.travelgreen.org/industry_landing2.htm?select_industry2_id=33 Technological Segment There are many airlines currently using proprietary check in systems which will convert all its check-counter to the ARINCs MUSE common-use system. City Airport, Logis Travel (CALT) can make better use of its available counter space because it will help to provide a convenient in town check in. The improvement of the check in counters at CALT is economically feasible. In addition, many of the airlines involved already have experience with ARINCs MUSE technology at Incheon and Gimpo. They will be able to make the transition at CALT with little extra cost. http://www.arinc.com/news/2010/10-07-10-vmuse-seoul.html Besides, technology also can be used to enhance customer relations. It will help to create convenience for consumers. The industry can offer travelers a web interface customized to a specific type of travel. The web interface can direct the customer to services with the desire benefits but cost a little more. Other than that, the automated check in machines is available in some airlines. Travelers can swipe a credit card through the automated check in machines as identification and print out their tickets instead of checking in with airport staff. The new technology also helps airlines to track lost luggage. There are Radio Frequency Identification (RFID) systems which will help to enhance aircraft unit loading devices and help boost security. http://gulfnews.com/business/aviation/new-technology-helps-airlines-track-lost-luggage-1.703356 Economic Segment A low cost airline generally has many features that differentiate it from the traditional carriers. These features include ticketless travel, online ticket sales, no international offices, no frequent flyer points, no free food and beverages, no in-flight magazines, no club lounges and use of secondary city airports. In the early economic regulation of airlines, the government is concerned more on their participation in the airmail system. The Air Mail Act of 1925 allowed the U.S. government to pay airlines for carrying the mails. http://www.centennialofflight.gov/essay/Government_Role/Econ_Reg/POL16.htm Besides that, Air Asia was re-launched in Malaysia as a low fare and low cost domestic airline. Air Asia is promoting low fare of Indonesia Malaysia trip which will help it to open the Indonesia market. It will help Air Asia to rise up the economic growth. Air Asia also provides its services between Singapore and Bangkok by introducing a 2nd daily flight to its existing schedule. Air Asia is offering its guests promotional fares to/from Singapore-Bangkok which is much lower than the lowest fare SGD$56 offered by full service carrier. It will help Air Asia to open the Singapore market. Political / Legal Segment Airlines political action committee is a huge donor when compared it with those big companies in other industries. For example, Singapore Airline is currently facing or might face political strategies in near future. SIA could face problems of entering the new markets like China and increase market share in existing network. It is because many airlines are still government owned and much of the trade in aviation services is still controlled by governments. Besides that, Thai Air Asia is a joint venture which is established by Air Asia with the Shin Corp. Shin Corp is owned by the family of Thailands Prime Minister, Thaksin Shinawatra. There are about 900 million baht will be invested in Thai Air Asia over a five-year period. Shin Corp oversees the finance and administration of Thai Air Asia while Air Asia shoulders the responsibility for marketing and operations. Shin Corp has financial strength which will help to support Air Asia to grow. Therefore, Air Asia with its politically pow erful may well grow up to bite. (function() { var scribd = document.createElement("script"); scribd.type = "text/javascript"; scribd.async = true; scribd.src = "https://www.scribd.com/javascripts/embed_code/inject.js"; var s = document.getElementsByTagName("script")[0]; s.parentNode.insertBefore(scribd, s); })() 3.2 Porters Five Forces Analysis Threat of new entrants As justify form the environment, any new company or organization to entering this airline industry is not easy due to the several kinds of entry barriers may discourage competitors from entering a market. The level of barriers to entry depends on the customer loyalty. For example, customers from Malaysia Airlines who is significant in brand loyalty will result the high switching costs towards other airline company. Exception for the price sensitive customers, they may prefer cheaper price flight tickets. Besides, capital requirements for a new company to start up the airline business are huge. New entrant or infant company has to spend a large capital to compete with existing airlines due to the fail of participate in economies of scale. The cost of setting up of offices, buying or leasing aircraft, hiring pilots and others staffs like air stewardess is a fix cost which create a high barrier for the new entrants. Infant firm or industry require a long time period to significant their products or services differentiation, such as Full Service Carriers (FSC) in Malaysia Airline. Through government policy, governments can also control new firm to participant in airline industry. Government high level of protection towards the major airline may result many new firm unable to meet the requirements and regulations and enter the industry. Thus, threat of entry towards the airline industry is high. Bargaining power of suppliers Power of suppliers is important as it will directly affect the industry. In airline industry, the power of supplier is moderate result from there are only two major supplier which are Airbus and Boeing so most of the firm like Malaysia Airline (MAS), Singapore Airline (SIA) and others need to buy the aircrafts from them. The satisfactory substitute products are low make the larger of power in suppliers. In addition, industry firms are not a significant customer for supplier group. The suppliers good is important to the MAS in order to obtain a success in market place. Power of buyers Buyers are one of the factors which will impact to industry. Nowadays, price sensitive customers are increase directly. On the other hand, number of customers who is concern the services differentiation is rise and result low cost oriented and full service carrier oriented. Customers purchase the only small portion of the industrys output and do not large participate in the company annual sales. Besides, buyer or customers will obtain a high switching cost in terms of loyalty result from the MAS superior services performance. Thus, the bargaining power of buyers low to Malaysia Airline. Threat of substitute Threat of substitute is substitute is product or service which can replace the original products or service. Not only the others airlines, customers also can choose others transportation system such as train, bus and ferries but air travel is more convenient and faster compare with other transportation. Businesses which require a faster and safe journey may choose airline cargo as their transportation. Intensity rivalry among competitors In this case, the threat of rivalry is high to the Malaysia Airline. This is because various large equally balanced competitors such as Air Asia, Tiger Airway, Singapore Airline and etc are provide almost the similar services. As a result, high rivalry to the MAS because more firms must compete with same customers and resources. Besides, lack of differentiation product is difficult to compete with other firm. Malaysia Airlines (MAS) have successfully differentiated their product as full services carrier and have less rivalry. Rivalry in slow industry growth becomes more intense as firms battle to increase their market shares. The main competitors of MAS are Asian carrier like Singapore Airlines. So MAS intends to reassess the effectiveness of its route network both international and domestic. This involves reviewing the viability of the existing fare structure and routes and the realigning of its aircraft capacity to markets that offer the greatest opportunities. Home http://www.hicbusiness.org/biz2003proceedings (journal) http://en.wikipedia.org/wiki/Malaysia_Airlines 3.4 SWOT analysis based on stakeholder groups Capital market stakeholders Strengths Based on the market stakeholders, MAS have diversified their revenues stream to avoid uncertainty. It generates revenues from various areas, for example which is deal with freighter flights and aircraft cargo hold (Scribd, n.d.). Moreover, MAS had diversified into related industries such aircraft ground handling, aircraft leasing, aviation engineering, air catering and tour operations. This can lead to MAS to maintain a consistent growth and give a competitive edge. Next, MAS had improving in yield which can be defined as the revenue per revenue passenger kilometer (RRPK). There are two significant projects which are the Route Profitability Project (RPP) and the Revenue Enhancement Project (REP) had been implemented by MAS in order to increase their revenue (Datamonitor, 2008). Regardless of minor decrease in load factors, the yield had more improvement as compared to the compensated for the decreases of load factor. This had shown that the Revenue per Available Seat Kilometer (RASK) has also increased by 14 per cent (Datamonitor, 2008). As a result, there is an evidence shown that a strong increase in the profit and the efficiency of MAS. Weaknesses Besides, MAS was reporting negative cash flow from the operations in their company over the past couple of years. In 2005, the negative cash flow of MAS was about $ 157.2 million (Datamonitor, 2008). However, in the fiscal year of 2006, MAS had reported net cash outflows of estimated $ 41.6 million from their operating activities (Datamonitor, 2008). This affect MAS financial health as the cash flow continuous is negative. The negative cash flow will also tightened the cash resources and limit the liquidity of cash for working capital needs. While many businesses were go through many losses and difficulties in the related industries, MAS still using a huge amount of capital to run its business effectively for providing an excellence services for their customer (Scribd, n.d.). Consequently, the risk that incurred by MAS in the future is very high and the possibility for MAS to having a loss will be increase. Product market stakeholders Weaknesses Even though MAS had its humble beginning in the golden age of travel but this airline will still having some weaknesses in their business. MAS as a 5 star international airline needed higher cost for the maintenance and convenience (Scribd, n.d.). Therefore, customers purchase will be affected due to the effect in the real cost of airline tickets. This can lead to MAS only focus on the market with high income. However, there is not many people can effort to pay for the cost for flying to other country because of this higher price in airline tickets. Opportunities MAS had the chances to introduce a new concept of flying with MAS due to the customers different needs and desires in the term of buying (Scribd, n.d.). The different needs and desires of customers are because of the several factors such as demographic, geographic and psychographic factor. Thus, customers are human beings which can be easily to have a change in their life. For example, MAS had introduce hot meal boxes which offer several favorites such as nasi lemak and nasi goreng kampong to respond the preferences of customer while they are continuing to optimize the aircraft utilization in line (Scribd, n.d.). Furthermore, MAS had been approved to launch Firefly which was a new low-cost community in the March of 2007 (Datamonitor, 2008). MAS as a parent airline for Firefly allowed Firefly to take over its B737-411s to serve more primarily secondary airports in the country and also within the Indonesia-Malaysia-Thailand Growth Triangle (Emmanuel, 2010). Thus, MAS can regain their market share which had lost in the recent years on local and regional routes as compared to its low-cost competitors like Air Asia. This is a chance for MAS to look at returning to a path of growth. Also, MAS has a very strong existence in the Asia. It can cover many regional destinations and various destinations in the country like China, Japan, India and the Middle East where there are higher in demand for air travel (Datamonitor, 2008). The increased in the demand for air travel will drive MAS to emerging in the Asian country like China and India (Datamonitor, 2008). Therefore, the revenues earn by MAS from the Asian region will increased. Threats There are some negative elements from the outside of the organization which will affect MAS in the aviation industry. Jet fuel is an important portion of the operating expenditure of all airlines. The increasing in the price of jet fuel will affect the bottom lines of most of the airlines in the world. MAS are also included due to the sharply increased in the price of jet fuel (Datamonitor, 2008). As a result, the margins of MAS will come under pressure. Organizational market stakeholders Strengths MAS have provided several strengths based on the organizational market stakeholders that reflect companys competencies and capabilities of their core business in the aviation industry. MAS have established a strong brand image which is being highly recognized in the local market and the international market (Miller, 2010). In order to build a strong brand image, MAS had provides excellence services to all of their customers around the globe. With the excellence services provided by MAS, it had won the Staff Service Excellence for Asia award. In the year of 2010, MAS was known as the winner of the Worlds Best Economy Class Award at the 2010 World Airline Awards (Miller, 2010). In addition, MAS have a strong and better designed in their organizational structure. Their management team is talented and plays the significant responsibility in planning and controlling their action in the service system in order to carry out the excellence brand experience (Scribd, n.d.). Management teams of MAS always have their own strategy to overcome the difficulties and losses. Besides, they also can make sure that they have the ability to improve their service quality. Weaknesses The poor management and inefficiency of the management team and network are the weakness to the MAS organizational market stakeholders. Some employees tend to read from the newspapers, media and rumors from their friends when MAS had incurred billions of losses in 2005 (Lian, 2010). The staff of MAS were discussed the issue in the closed room. It is not a healthy environment for MAS because the level of trust and confident between the management and employees are very low. Opportunities Moreover, technology developments had led the MAS Company to effectively manage their knowledge in management. As a result, MAS employees will gain rapid learning and greater intelligence that will lead to the generation and sustenance of competitive advantage (Foon Eurn, 2009). Besides, the advancement in technology can replace several inadequate legacy accounting system and thus it help MAS to enhance their quality and relevance information for management in making decision and important reduction in manpower (Foon Eurn, 2009).

A Wind from a Foriegn Sky :: essays research papers

A Wind from a Foriegn Sky A Wind From a Foreign Sky is a very interesting novel. It is full of magic, knights, witches and all sorts of unknown evil. In the beginning of the novel, Gaultry, the heroine, is in the town on market day, she's attacked on her way home, but is saved by a knight, sent by her father. Martin, her rescuer, was sent by Gaultry's father to protect her and her sister, Mervion. Gaultry soon finds out that the Chancellor is set to kill Mervion on their holy night, they decide to rescue her. Their travels were plagued by many mishaps, some of which Gaultry's powers provoked. Gaultry begins to notice a strong feeling for Martin, who is also feeling the same for her. They have fallen in love with each other. After many days of travel, they reach the Prince's kingdom in the town of Princeport. Gaultry uses her Magic powers to save her beloved sister, and like any good story, everyone lives happily ever after.   Ã‚  Ã‚  Ã‚  Ã‚  I think if I could meet anyone of the characters in the novel, I would like to meet Gaultry. Gaultry reminds me of myself in many ways. She is smart, but she does not always think until it is too late. She always gets herself into trouble by not thinking before acting. Like in the near beginning of the novel when she was attacked by a group of men, instead of using her cunning, she ran. She was almost raped and beaten because of her quick reaction to a situation that might have been avoided. Gaultry is really an everyday hero, she is not stronger, smarter, or braver than any other character in the novel.   Ã‚  Ã‚  Ã‚  Ã‚  I think I would like to live in the time and setting of this novel. It does not exactly state what time everything occurs, but from passages like the following, I was able to assume it was during a medieval time and place. The worn leather of the scabbard had gone clear as glass and the mighty sword that lay beneath the battered casing could be clearly seen. Six runes power winked out along its blade embossed into the metal like evil, shifting eyes.   Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  Although this passage does not clearly state what period, using text clues I figured it had to be medieval. The place where everything occurs is not anyplace that ever existed, but a place very similar to England or Ireland.

Dietary Guidelines For North Americans And Suggestions For Food Choice :: essays research papers fc

Dietary Guidelines for North Americans and Suggestions for Food Choices In today's society nearly everyone follows some kind of dietary guidelines. Whether it is in the goal of losing weight, gaining weight or just simply to maintain it, people are jumping onto the dietary band-wagon. A diet is basically to take food according to rule, a mode of living in reference to nourishment. There are various types of diets that one can follow; a high or low calorie diet, low fat diets, diets modified in protein, minerals, water, and carbohydrates, and so the list goes on. Many business enterprises base their entire corporations into the field of weight loss. Many of these diet programs are merely fads that lure desperate people in with their guarantees to lose so many pounds or inches in an " x " amount of time. There are also many pills that one can take, but they are not always safe and can be very damaging in the long run. It is not all people that are on weight loss programs though. Many athletes are on strict programs to gain weight. However this kind of desired weight is not measured in fat but in muscle mass. Many muscle and fitness magazines will feature advertisements and articles for such gains in body mass. Advertisements for diets can sometimes be very dangerous though. Pretty well all the people used in these particular ads are slim and beautiful and it can therefor be very misinterpreting to someone who is overweight. The pressure of being fit can lead to very damaging disorders such as anorexia and bulimia. These two very serious conditions affect a very large amount of women and men in North America these days and can be quite lethal if not cured. So it is important to be careful not to do any physical or psychological harm to one self when trying to lose weight. When embarking into any kind of diet it is extremely important that one gets the sufficient amount of nutrients from their food and/or supplements. A proper diet must consist of more than simply a glass of water and a piece of fruit per meal. One must have a certain daily intake of specific vitamins and minerals to stay in good health. If one were to follow the RDA's (recommended daily allowance) guidelines, one has to be sure that the food that is consumed contains the proper amount of nutrients that is so suggested. A lot of the foods that we consume today do not contain the amount of vitamins and minerals that the U.

Education and Act 48 Essay -- Education School Legislation Teaching Es

Education and Act 48 On November 23,1999 Governor Ridge signed Act 48 of 1999, enacting new requirements for professional education (formerly professional development) plans. The legislation also requires that all certified educators complete six college credits, six credits of continuing professional education courses, 180 clock hours of continuing professional education, or any combination of collegiate studies, continuing professional education courses or learning experiences equivalent to 180 hours every five years. For the purposes of calculating hours and credits, one credit of collegiate studies or continuing professional education courses is equivalent to 30 hours of continuing professional education. The professional education requirements take effect July 1, 2000 for all certified educators and will support achievement of the Pennsylvania Academic Standards, the Chapter 49 Teacher Certification Standards, and high standards for all educators and student. The information below has been rese arched directly from the Pennsylvania Department of Education’s Act 48-Professional Development Plan. The Act 48 plan requires that â€Å"upon expiration of an existing professional development plan, each school entity (district, intermediate unit (Ill), area-vocational-technical school (AVTS), joint school district, charter school, the Scotland School for Veterans Children and the Scranton School for the Deaf) submit a three-year professional education plan to the Department of Education for approval.† Approved schools for special education are also required to comply with Act 48 by the Bureau of Special Education. This plan is based on national standards, state standards and the individual needs of the district. Professional education plans from IUs, approved schools for special education and state-owned schools are submitted by June 30 in two phases. School district and AVTS professional education plans are due with a strategic plan by September 30 in the assigned phase. Private schools may also submit a professional education plan for approval so they can be an approved professional education provider. This, however, is an option to private schools and is not mandated by the state because they do not receive federal funding in the way that public schools do so. Wallenpaupack Area School District is currently in phase one of the strategic plan... ...www.ed.gov/pubs/PrisonersOfTime/index.html] Professional development: Changing times. (1994). Policy Briefs, Report 4. Oak Brook, IL: North Central Regional Educational Laboratory. ED376618 State Higher Education Executive Officers Association [SHEEO]. (1991, August). Higher education and school reform: Creating the partnership. Denver, CO: Author. ED 337,110. Tanner, B., Canady, R. L., & Rettig, R. L. (1995). Scheduling time to maximize staff development opportunities. Journal of Staff Development, 16(4): 14-19. EJ522303 Taylor, T. A. (2000, May 24). Congress confronts Goals 2000, national service. AACTE Briefs, p. 1. Troen, V., & Bolles, K. (1994). Two teachers examine the power of teacher leadership. In D. R. Walling (Ed.), Teachers as leaders. Perspectives on the professional development of teachers (pp. 275-86). Bloomington, IN: Phi Delta Kappa Educational Foundation. ED379283 Voices from the field: 30 expert opinions on America 2000, The Bush administration strategy to "reinvent" America's schools. (2001, April). Washington, DC: Institute for Educational Leadership and William T. Grant Foundation, Commission on Work, Family, and Citizenship. ED 336 823